We are in search of a brand expert who will elevate our brand and products to greater heights, talk its vision, and maintain brand integrity across platforms. Basically, an all-rounder when it comes to brand marketing in the B2B market.
Required Skills:
3+ years of expertise in brand management
Strong analytical and critical thinking skills in relation to brand marketing
Familiarity with diverse tools and technologies to promote brand vision and value
Proven ability in amping up brand visibility on social media
Hands-on expertise in improving brand positioning across listing platforms
Active participation in brand development initiatives
Key Responsibilities:
Devise ingenious and actionable branding strategies and execute the same
Ideate and execute both offline and online marketing plans in a systematic manner
Curate and measure social media branding activities
Run ad campaigns with diverse marketing materials (blog, video, etc) that reflect our brand vision and goals
Exhibit exemplary communication skills to interact with businesses promoting our brand
Tailor advertising pitches based on the mediums of promotion
Compose and co-ordinate PR for various brand events and launches