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Content Writer

ChennaiMarketingFull-Time

We are looking for a talented content writer with strong social media skills. Excellent communication skills is mandatory. You need to be up-to-date with the latest social media platforms and trends. We are looking for a team player and an initiator who effectively collaborate with Marketing team, Designing team to get things done faster.

Required Skills:

  • Excellent verbal and written communication skills
  • Excellent grasp of English language
  • Creative and innovative thinker and planner
  • Confident in producing work across multiple platforms
  • Able to align multiple brand strategies and ideas
  • Assists team members when needed to accomplish team goals
  • Able to multitask, prioritize, and manage time efficiently
  • Self-motivated and self-directed
  • High school degree or equivalent; Bachelor’s degree in creative writing, journalism, English, or related field preferred
  • Three to four years’ experience writing for a large agency or corporation
  • Ability to work independently or as an active member of a team
  • Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) and Google Docs
  • Good interpersonal skills and communication with all levels of management
  • Able to work in a fast-paced environment
  • Strict adherence to company policies and style
  • Extensive knowledge of the company, brand, and product preferred
  • Ideal candidate will have a positive attitude and be a problem-solver
  • Familiarity with keyword placement and SEO

Key Responsibilities:

  • Ability to research, plan, write, & edit content for a broad range of channels that attracts the targeted audience based on buyer persona.
  • Create conversion-oriented copywriting for product landing pages and company brand pages.
  • Maintain consistent brand standards and tone for social media posts to drive engagement and brand awareness on a daily basis.
  • Deliver a variety of B2B content and strategies that supports the content marketing goals, marketing team and drive quality leads.
  • Create engagement with the relevant buyer professionals on LinkedIn, Instagram, Twitter and other social networks.
  • Research and develop blogs, branding articles, Presentations, Case Studies, Press Release for products and feature pages.
  • Collaborate with top site authors and admin to create opportunity for publishing brand articles and Guest blogs.
  • Work closely with the marketing team to deliver wide-variety of quality content to achieve traffic, leads and branding.

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