Creating engaging, intuitive and informative contents that’s universally understandable for web content consumers.
As a part of the inbound marketing team, creating contents for marketing and generating leads for in-house services, products and solutions will be the key agenda.
Responsibilities
Generate fresh contents for generating leads via blogs, guest blogging in third-party technical sites and article submissions.
Profile audience, set a tone for the content accordingly and make sure it serves the purpose.
Publicize the brand (company) in esteemed online journals and technology web portals.
Announce the new rollouts and advancements of the company like new products, services partnerships, collaborations via press releases.
Structure and phrase instructional contents for user manuals of digital products.
Copywriter contents for websites, banners, ads and other internal needs.
Engage and stir interest among employees about the happenings of the company via internal journalism.
Familiarity with keyword placement and other SEO best practices Some experience with online marketing and lead generation An understanding of formatting articles on the web.
What we look out for
A soul who loves writing, reading and winning audiences with words. Any degree.
A bachelor’s degree in English or Journalism is more preferable.
Proactive approach in generating contents.
Interest towards learning evolving technologies.
Analyzing technology trends, seasonal drift of interests in technology arena and coming up with future concepts for blogs and write-ups.