Content Writer

Job Summary (CWIN-250119-2)

  • Creating engaging, intuitive and informative contents that’s universally understandable for web content consumers.
  • As a part of the inbound marketing team, creating contents for marketing and generating leads for in-house services, products and solutions will be the key agenda.

Responsibilities

  • Generate fresh contents for generating leads via blogs, guest blogging in third-party technical sites and article submissions.
  • Profile audience, set a tone for the content accordingly and make sure it serves the purpose.
  • Publicize the brand (company) in esteemed online journals and technology web portals.
  • Announce the new rollouts and advancements of the company like new products, services partnerships, collaborations via press releases.
  • Structure and phrase instructional contents for user manuals of digital products.
  • Copywriter contents for websites, banners, ads and other internal needs.
  • Engage and stir interest among employees about the happenings of the company via internal journalism.
  • Familiarity with keyword placement and other SEO best practices Some experience with online marketing and lead generation An understanding of formatting articles on the web.

What we look out for

  • A soul who loves writing, reading and winning audiences with words. Any degree.
  • A bachelor’s degree in English or Journalism is more preferable.
  • Proactive approach in generating contents.
  • Interest towards learning evolving technologies.
  • Analyzing technology trends, seasonal drift of interests in technology arena and coming up with future concepts for blogs and write-ups.

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