28 September, 2023
OTT streaming solutions

Top 9 OTT Solutions To Build Subscription Video On Demand Services

Explore More About OTT Platform

Do you have any idea about starting an SVOD platform for your business? We ranked the list of best OTT solutions available in the streaming market with a complete guide to picking the right one.


You must agree that one of the intense fads of our time has been OTT media entertainment. Almost entirely, it captures our lives with the exclusion of just a few basic life functions. Whether we are thinking of occupation for the weekend or a brief escape at the end of a weekday, we are always discussing OTT solutions and their offerings. 

Things further heated up during the pandemic when we became homebound and wanted to channel all that suppressed energy into something sportive. We started catching up on all the shows, movies, and what was available with OTT providers like Netflix, Amazon, and Disney+.

In numbers, India saw a 30% rise (from 21 million to 29 million subscribers) in the paid subscription segment within the first half of 2020 right when we were in the eye of the pandemic. I believe this feeding frenzy for the latest offerings by an OTT tv solution lasts still.

In light of what a breakthrough the OTT turned out to be for entertainment, content creators from other industries have come forward to push the envelope of an OTT solution. This upturn is also owing to the all-pervasive nature of the internet, smart devices (tv & phone), 5G infrastructure, and other technological advancements in line with the take-off.

The full form of OTT is “Over The Top”, while OTT may be a huge concept it carries under it a multi-configurable- in ways of marketing, monetization, and so on -a structure that renders the same success. One of them is the SVOD business model.

What is SVOD?

SVOD stand for Subscription Video-on-Demand, is one of the monetization models of a video streaming platform. Typically, the common OTT services like Netflix, and Hulu, amongst others belong to the category of SVOD platforms. The nature of their business stipulates that the user subscribes to the entire listing of a video streaming platform on a monthly or yearly basis.

This will set up the Digital Market under the Media & Entertainment sector as the second largest of its divisions.

Also Read: What is OTT? A Definition of OTT & Its Meaning


The statistics for subscription-based video-on-demand platforms indicate that the Indian market landed a level of 54 billion (INR) in revenue in the year 2021 and is expected to reach up to 10 billion (INR) by 2024.

Why is SVOD, ‘The Moneymaking Model’?

The video subscription platform is the most common choice of media companies for offering their services. This may be because of ‘The Membership Economy, a business equation that looks at maximizing the relationship between the subscriber and the platform provider for the longevity of the video subscription services.

Besides giving the profitable edge of a strong connection between both parties of the media exchange, the SVOD model of business also presents the advantage of the ‘Cancellation Feature’ that lets the end user unsubscribe at any point of time or more efficiently before the renewal of their subscription. It doesn’t put its users through the agony of ads disrupting their pleasure time.

Additionally, certain top SVOD platforms provide their users with an option of downloading and watching the content on the menu- a case similar to the TVOD (transactional video-on-demand) model. But in the case, the user streams live content on the platform they are forgoing the needs and efforts of space and downloading respectively.

Also Read: How does Netflix make money?

Multiple Industry Cases of SVOD Services Success

In Film & Television,

The entertainment industry is a widespread example of the sector where media comes into use. We have examples of Netflix, HBO, and more that are evidently at their peak usage around the world. Hence the OTT companies in tow here are thriving too because of the tv aficionados and best video streaming platforms hitting it off.

In Sports,

Obviously, the second major form of viewership is that of sports media. ESPN+ is a thorough over-the-top extension of a major sports television channel in the US. It is a collection of combat sports, college sports, national league of hockey, rugby, soccer, golf, tennis, cricket, and out-of-market sports package of Major League Baseball. This sports video subscription website has 22.3 million subscribers as of May 2022.

In Religion,

Streamingchurch. tv is a church streaming solutions expert in the business of helping individual ministries propagate Christianity. Their video subscription software collaborates with church leaders to virtually engage members in an immersive worship experience.

In Fitness, 

The sector of health & fitness values the power of media as well. They are collectively turning to the online segment for wider coverage of the audience who in turn prefer to work out at home under the guidance of a fitness expert, though. Millionaire Hoypro has built a video subscription website for tagging along on his fitness regimen.

In Education,

The sector of education is an indispensable one. Our livelihood constantly depends on education, right from schooling till retirement. Surely, you have heard of Linkedin which also makes a name for its e-learning platform- Linkedin Learning. It is built on a video subscription service platform wherein users get to access its library of educational video material for a lump sum subscription fee.

A Step-wise Approach To Make Success In SVOD

A reliable way to see the fruition of your efforts in subscription video on demand- would naturally be to lay out a plan that prioritizes customer satisfaction. The following are a crop of sustainable measures to see your business through to a point of customer satisfaction.

subscription video on demand
  • Dynamic Library of Content– regularly dynamizing the content panel and keeping its contents in line with the latest trends will draw trust and attraction from the user base.
  • Pleasant User Experience– showing the subscribers an overall convenient streaming experience by improvising every touchpoint of the platform interface.
  • Well-rounded Social Media Campaign– since the only major portal of communication between the platform provider and a subscriber is social media, its optimization is imperative for the business.
  • Subscriber Friendliness– if the subscriber of a platform is entitled to certain rights over their subscription such as cancellation, privacy policy, terms & conditions, and so on, they are bound to show their loyalty.  

While these may be some measures to address from the platform provider’s end; there is also a need to be to address certain pointers to ensure the same success from the platform enabler’s end. The following are top OTT solution providers plus their features applicable to any industry.

Top 9 OTT Solution For Building Profitable Video Subscription Services

1. CONTUS VPlayed 

A Leading White-label OTT Solution Provider 

vplayed OTT platform

CONTUS VPlayed gives a white-label OTT solution suitable for services in any sector. It has to its name over 100+ businesses globally employing video subscription software of CONTUS VPlayed.

Some of the highlights of CONTUS VPlayed:

  • It has about six or more models of monetization.
  • Its platform security is strengthened by certified Multi-DRM protocols.
  • It has a built-in CMS for the complete organization at the backend.
  • It enables a simplistic migration from one platform to the next. 
Request A Demo

2. Vimeo OTT

A highly scalable SVOD streaming platform provider

Vimeo OTT-Platform

Vimeo is an OTT solution provider for over 1000 enterprises and counting. It has a long-standing experience in the field which has naturally led to the build-up of a mega-size circle of 8M+ end users, 3,100 or more in-house apps, and 6,500 plus channels.

Some of the highlights of Vimeo OTT:

  • It has about four models of monetization.
  • It gives tech support round the clock.
  • It provides in-depth performance analytics.
  • Its streaming functionality is flawless and worldwide. 
Tired of using Vimeo OTT?
See why Vimeo is not suitable to manage Your SVOD services and why you need a Vimeo OTT Alternative

3. Dacast

A global video streaming specialist with top-tier CDN

Dacast OTT streaming platform

Dacast is a leading OTT provider with a focus on innovation. It allows for streaming- live or on-demand- through the original OTT TV app of the business for every business. Its industrial-grade set of features & Dacast pricing makes it ideal in the eyes of professional broadcasters. 

Some of the highlights of Dacast:

  • It offers all the top three models of monetization.
  • It actualizes global content delivery through the partnership of top-tier CDNs.
  • It has an admittedly powerful CMS set in place.
  • It gives top-notch security appropriate to its ranking. 


Tired of using Dacast?
See why Dacast is not suitable to manage Your video subscription platform and why you need a Dacast Alternative

4. Brightcove

An age-old OTT streaming provider

Brightcove OTT streaming solution

In full, Brightcove Beacon is one of the oldest online video subscription platforms that emerged out of the Boston area. It is known for its reliable uptime of 99.99% (industry-leading reliability).

Some of the highlights of Brightcove:

  • It has on platter all of the VOD models of monetization.
  • Its name is linked to 16 data centers around the globe. 
  • It makes possible high-level scalability without much effort.
  • It makes delivery of 875 million views in a week showing off its security.
Tired of using Brightcove?
See why Brightcove is not suitable to manage Your SVOD platform and why you need a Brightcove Alternative

5. Wowza

A quick OTT solution fixer

wowza OTT platform


Wowza is an OTT live streaming solution that continually keeps putting a twist on the engagement & liveliness factors of the live streaming video. It presents the customer with a pack of tools to build any channel at a quick rate.

Some of the highlights of Wowza:

  • It helps stream high-quality content.
  • It presents a Live Encoding Solution that can be configured by any web coder according to the needs of the customer.
  • It provides the user with almost real-time performance analytics stats.
  • It only employs adaptive bitrate streaming for quality assurance.


6. Kaltura

A transformative solution provider in OTT

Kaltura OTT solution


Kaltura is a subscription video on demand provider that also offers a live streaming solution on the side. It paves way for cloud tv transformation that is anew and akin to the reinvigoration of the businesses of broadcasters, media companies, and service providers.

Some of the highlights of Kaltura:

  • It has a modular architecture that is compatible with any of the third-party services.
  • It supports the operation of live events, PPV, EST, SVOD, and TVOD.
  • It hands over the entire control over the configuration of the business to the customer.
  • It takes care of the security of the rights of the platform.

7. Muvi

A comprehensive SVOD service provider

best live VOD streaming platform

Muvi is touted as a consolidated platform for SVOD streaming as well as live streaming. It also goes around the world for its multi-device white label OTT streaming video platform which are branded as Muvi One. 

Some of the highlights of Muvi:

  • It is a self-sufficient platform without the need for any additional coding.
  • It does also provide an audio platform, both, live broadcast and on-demand streaming.
  • It has built-in video monetization models such as AVOD, TVOD, pay-per-view, coupons, and promotions.
  • It wholly functions from a single CMS in place.

8. Bitmovin

A cohesive streaming infrastructure specialist

Bitmovin OTT Solution

Bitmovin is an SVOD streaming platform with an easy setup formula. Its offerings work as individual components as well as a triad.

Some of the highlights of Bitmovin:

  • It places importance on speeding into the market through its accommodative suit of solutions.
  • It presents an economical infrastructure to its customers for streamlining operations. 
  • The three products on offer by Bitmovin are Encoding Player and Analytics.

9. Castr.io

An accommodative ott streaming solution

Castr OTT video solution

Castr.io is an SVOD streaming platform optimal for live and on-demand video streaming. It provides two types of service packages: Multistream Subscription and All-in-one. It enables customers to build a video streaming app. without any code involved at the customer’s end.

Some of the highlights of Castr.io:

  • It is a white-label OTT solution provider.
  • It has pricing that is affordable to actualize the live streaming needs of the customer’s OTT platform.
  • It has a dedicated tech support team who are on service round the clock.
  • Its app building takes 24 hours and launches effectively within 7 days.

The End Statement

We have had a good digest on the rounding of OTT video solutions for launching a prospective subscription video-on-demand business. The success of spotting the right platform yet lies with the customer to make an educated and worthwhile decision. The customer investing in the venture of launching an SVOD platform is advised to figure out their exact requirements for the same and try to match it to the similar offerings of a credible OTT solution provider as above. This may prove helpful in their case.

If You Already Have An Idea About Launching A OTT Platform, Schedule A Free Demo And We’ll Get You On The Road To OTT Streaming Success!

Frequently Asked Questions (FAQ)

1. How Do I Create A OTT Video Subscription Service?

First of all to create a top-most viewing subscription, it is necessary for you to have a well-defined OTT platform. Make sure you choose a relevant niche for your content showcasing. Understand your target audience’s viewing preferences & cater to their specific needs. Later, you can launch a customized video subscription service for an appropriate audience.

2. What Are The Benefits Of Launching A SVOD Service?

If you are interested in making sure that SVOD business model is for you, then probably you’ll need to check out its irresistible perks such as: you’ll have steady revenue flow for specific period. You can count on that. Next is about price fixation which you can flexibly make sure to justify the fee set for your consumers. Then you’ll have committed followers, once you provide valuable content added with relevant viewing.

3. What Does SVOD Stand For?

SVOD stands for subscription video on demand — A service which provides unlimited access to large collections of video content on any streaming platform. It is a business model where users pay for the subscription that range  monthly to annual packages. For example, you can consider Netflix, which works on the same business model for viewers to watch premium videos.

4. How To Choose The Perfect OTT Provider For Your SVOD Service?

It is necessary for you to choose a dedicated OTT provider who can provide 100% customization for your own branded platform. Apart from that, make sure to retain your profits completely, take entire ownership of the platform to regulate your service performance. Also, it is necessary to check if you can scalable stream subscription services without any limitations.

5. What Is The Difference Between OTT Vs SVOD?

OTT stands for over-the-top streaming which is generally used for the delivery of any media content (right from movies, TV shows, podcasts, sports) via internet without requiring users to subscribe to a traditional cable or satellite pay-TV service. On the other hand. Subscription VOD. is a type of service which grants access to its subscribers when they pay a particular fee to watch the content with no limits across the globe.

Blogger and OTT Expert in Contus Vplayed. Interested in digging deep into OTT Platform & video streaming media business tools and Love to discuss and share views on the latest technologies tips, and tricks.


  1. Andrew Reply

    We need to see a demo and a quotation on setup fees and running fees for the top most OTT solution form the list.

  2. Donald Reply

    I wanted to build SVOD platform/website to be like other video platforms with great movies and tv shows. It completely pure subscription model with multi device support. Kindly recommend me the right OTT solution for us.

  3. Kavin Reply

    Hi, I am planning to start subscription video on demand platform. Looking for best OTT solution with strong technology support. It should fit to our business needs with reasonable cost. Ideally own brand, domain, websites.

  4. Angelina Reply

    Hi, I am looking for an OTT solution that would be branded with whitelabel support and phone sign up and enabling muli payment gateways.

  5. Reegan Reply

    Hello, Hope you are doing well, I’m wondering how much it cost to launch an SVOD platform with website. Need your help to choose the right OTT solution for our needs.

  6. Lucas Reply

    We are looking for a OTT video streaming solution, where we can host our 20 tb data in the form of recorded vidoes and that can be accessed by our students on demand

  7. Theodore Reply

    My client is seeking our help to bring his YouTube channel over to something with more revenue. I am exploring a best OTT solution to launch a subscription video on demand platform. He has over 20 million subscribers and about 150 million views per month. Several TB of content.

  8. Alexander Reply

    Interested in starting our own svod platforms for our streaming business like Hulu, Netflix. Kindly suggest me the right Ott solution providers for us.

  9. Daniel Reply

    I own an exclusive unreleased video which I would like views to pay per view and subscription model in order to watch. Which is the perfect Ott video solution for our need

  10. Sebastian Reply

    We are preparing to launch a subscription video on demand platform, a part of which shall be offering OTT content. We are currently scouting for the best OTT solution partner that will help us get our services started. We were impressed to know about you and we are expecting to discuss business with you.

  11. David Alan Reply

    It’s quite interesting to know about creating an OTT platform, Need more articles for the various platforms.

  12. Steve Brooke Reply

    Such a professional guide to choose on creating a OTT platform with subscription the right from the scratch with necessay details. Good work team

  13. Watson Reply

    We want to become a successful OTT service provider in our region. Need an expert’s suggestion to start an OTT platform with SVOD for our niche-based service?

  14. Brian Connor Reply

    Hey I want to know how much it costs to create an OTT solution with subscription video topnotch functionalities like branded platforms

  15. David Low Reply

    Hi, This is David From the USA, We are specialized in creating content in the entertainment sector. So planned to start our own feature-centric ott platform with a subscription vod & a seamless delivery option. Is it possible with Vplayed?

  16. Martin Joseph Reply

    Need some suggestions to make a world-class ott platform with subscription vod features like Hulu and multiple revenue models?

  17. Gareth Bale Reply

    I am planning to build an OTT platform with SVOD service for my niche-based company. Kindly provide me the details for starting from my own service

  18. Johnny Wade Reply

    Is it possible to create a niche-based OTT platform with customized subscription video on demand monetization features?

  19. Chris Francis Reply

    We are planning to launch the best OTT solutions for movies. Similar to Prime Video, Hotstar, Netflix. So kindly quote me the budget and share the demo in my mail.

  20. Madou Souleymane Reply

    Hello, we’d like a demo of your ott solutions with svod platforms, & Want to lease OTT streaming and video OTT app features.

  21. Marshall Bex Reply

    Want to learn more about your how to build svod with OTT solutions, video streaming, CDN costs, payment integrations, customizability, ownership of code, pricing, and speed to market? What does complete ownership mean?

  22. KHAN Reply

    We looking to build svod platform with best ott solutions for our institute where more than one course run simultaneously we will build our own website just we need a streaming platform so we connect and get the student performance data, recording of the session, and other stuff.

  23. Oren Boder Reply

    Hi, We’re looking for the best OTT solutions with a subscription platform in the same vein as Masterclass / BBC Maestro. Currently just comparing pricing for platforms and would appreciate a pricing list. Thanks.

  24. Darin Satter Reply

    Hello, I’m looking for pricing on your top svod with OTT video solutions I’ve been having been with two different companies the first and the one I’m with now both have done me wrong every time. so I’m looking for a company I can grow with and not be hit with extra.

  25. Panduleni Victor Reply

    Hi, I would like to best OTT solutions to build svod and I am highly interested in your streaming solution, please get back to me in this regard.
    Kind regards

  26. Phil Clausner Reply

    We are looking for subscription svod streaming for OTT solutions, for a church ministry that broadcasts 24/7 music and programs. We have been on the air for 13 years and are exploring different options for a possible change.

  27. Cristian Mihalache Reply

    Hello! I run a very small business recording streams from churches to be edited and re-uploaded to YouTube and Facebook. I’d love to find out if your top ott streaming solutions fit my needs and my budget. Recordings will need to be scheduled by your service if possible.

  28. Shehu Yahaya Reply

    I want to open the best svod platform with ott video solutions Mobile Sports tv with android and ios apps. I want to have the prices of your packages.

  29. Beatrice Reply

    We would like to consider you as a possible partner for the OTT platform plan, as we move forward and introduce a significant new streaming application, Send you the basic needs to your mail.

  30. Benedetta Reply

    We would like to understand what all OTT software provides for the subscription video on demand listed over here and how it will cost us?

  31. Cathrine Reply

    We are planning to set up a subscription-based OTT platform for one of our media agencies, Need expert views on finding a better solution based on our requirements.

  32. Chiara Reply

    Hello, we are a small tv station and we are interested in an OTT platform with the same broadcast we have, Could we have a demo from the right OTT provider?

  33. Camilla Reply

    We are creating an original web series and want an e-commerce player to allow for streaming and downloads and count the number of streams and revenues. Will also need a custom OTT platform with SVOD solution for each vendor’s website in our network.

  34. Carmen Reply

    Launching our company soon. I am exploring ideas about the OTT solution with SVOD platform to offer better service. I have no knowledge at this point as I am checking out options for ideas for our brand.

  35. Bianca Reply

    What is the price for OTT platform creation with a subscription video on demand to the branded OTT provider with advanced features and technologies?

  36. Caterina Reply

    We are looking to develop an e-learn platform with subscription vod that provides content and appeals to those who qualify for Medicare/Engineering. In addition, we’d like some content to be geared toward recruiting Licensed Agents as well. Kindly suggest to us the better OTT platform for this requirement.

  37. Pooja Reply

    I need people to be able to upload their favorite videos like content creators and so on and others can pay to stream and download at their convenience. It’s completely similar to the OTT platform, Based on we customize our revenue models.

  38. Aurora Reply

    I am researching a successful OTT platform with a subscription model for one of my clients. They have a small library of nature videos that he would like to stream through AppleTV, Roku or Firestick.

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